lucien piccard

Founded in 1923 in Lausanne, Switzerland, Lucien Piccard began as a respected Swiss watchmaker known for its elegant, gem-set timepieces and classic designs. During its mid-century peak, the brand built a reputation for sophisticated craftsmanship, producing solid gold watches and intricate dials that attracted high-profile wearers like Frank Sinatra. The house was celebrated for its pioneering use of precious stones on both the interior and exterior of its watches, blending horology with fine jewelry.

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