lucila safdie

Founded in 2021 in London by Argentinian-born Central Saint Martins graduate Lucila Safdie, the eponymous label explores the emotional and cultural landscape of girlhood. Safdie, whose background growing up in Argentina and consuming early-2000s American media deeply informs her work, creates collections that act as cinematic vignettes. The brand’s signature style is defined by a nostalgic, reference-driven aesthetic that balances delicate femininity with a slightly subversive, melancholic edge. Core product lines include ultra-cropped polo shirts, brightly colored lace, frill-edged micro shorts, and A-line mini dresses, often rendered in pastel shades and tactile fabrics like tweed and pointelle knits.

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