m classics

Founded in 1967 by Ralph Lauren, who began by designing his own line of neckwear, the brand has become a global symbol of an aspirational American lifestyle. From its inception, the brand's identity has been rooted in a moneyed, classic style that evokes English aristocracy as seen through a sporty, East Coast lens. The signature mesh polo shirt, introduced in 1972 with its iconic polo player emblem, became a cornerstone of the brand and a worldwide phenomenon. The brand's cultural influence was further solidified through its costume design for films like "The Great Gatsby" (1974) and "Annie Hall" (1977), which showcased its timeless and sometimes nostalgic vision.

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