New York-founded brand known for its rebellious, feminine designs and narrative-driven collections.
ORIGIN
USA
PRICE TIER
contemporary
Founded in 2018 by Parsons graduate Mark Gong, MARKGONG is a contemporary womenswear label with dual roots in Shanghai and New York. The brand is defined by its muse, the “GONG GIRL,” who embodies a free-spirited, independent, and rebellious attitude. Gong’s designs draw from his personal history, blending an urban New York sensibility with inspirations from nature, a nod to his time spent in rural California. The collections are known for their strong narrative focus, with recent seasons drawing thematic inspiration from the television series *Sex and the City*, reinterpreting its iconic characters for a modern audience.