London-based brand known for its playfully embellished knitwear and the signature sequined lip motif.
ORIGIN
United Kingdom
PRICE TIER
contemporary
SPECIALIZATION
WOMEN
German-born, London-based designer Markus Lupfer launched his namesake label in 1999 after graduating from the University of Westminster. The brand quickly became known for its subversive approach to everyday basics, particularly knitwear. Lupfer’s international reputation is built on his signature sequined lip-motif appliqué and a humorous, graphic approach to design that transformed the simple sweater into a cult-followed statement piece. The collections blend easy-to-wear casual silhouettes with intricate embroidery, surreal prints, and witty embellishments, creating pieces that are both dressed-up and accessible.
$163.00$268.00
$378.00$1,079.00
$163.00$268.00
$378.00$1,079.00

A review of the Spring 2020 collection which featured an aquatic theme and saw the designer rework his signature lip logo into broderie anglaise. The collection also marked a move toward incorporating more sustainable materials like organic cotton.
In this interview, Markus Lupfer discusses his career, the evolution of his brand, his design philosophy, and the story behind his short fashion film. This article provides a strong founder story and insight into his creative vision early in his brand's growth.