Dutch lingerie house known for its architectural straps and a design approach that treats innerwear as outerwear.
ORIGIN
Netherlands
PRICE TIER
luxury
Founded in the Netherlands in 1993 by art school graduate Marlies Dekkers, the brand revolutionized the lingerie market with its 'innerwear as outerwear' philosophy. Dekkers introduced a design-forward approach, viewing the body as a canvas and using graphic, architectural straps to frame a woman's form. The signature style is less about traditional lace and frills and more about clean, powerful lines that are intended to be seen, transforming a foundational garment into a statement piece. Core products consist of lingerie and swimwear, celebrated for their unique combination of a perfect, supportive fit with a bold, contemporary design.