American professional makeup brand known for its high-performance theatrical, special effects, and body painting cosmetics.
ORIGIN
United States
PRICE TIER
affordable
Founded in 1927 by Mehron Melik in New York City's theater district, Mehron began by creating rouges and pomades for Broadway and silent film performers. Today, the brand remains a cornerstone of the professional makeup industry, celebrated for its high-performance theatrical, special effects, and body painting cosmetics. Mehron’s core product lines—ranging from the highly pigmented Paradise Makeup AQ water-based paints to durable cream foundations and setting sprays—are designed to withstand the intense conditions of stage lighting, sweat, and long performances.