mehron

Founded in 1927 by Mehron Melik in New York City's theater district, Mehron began by creating rouges and pomades for Broadway and silent film performers. Today, the brand remains a cornerstone of the professional makeup industry, celebrated for its high-performance theatrical, special effects, and body painting cosmetics. Mehron’s core product lines—ranging from the highly pigmented Paradise Makeup AQ water-based paints to durable cream foundations and setting sprays—are designed to withstand the intense conditions of stage lighting, sweat, and long performances.

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