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messy by alli webb

Premium haircare brand by Drybar founder Alli Webb focused on embracing natural texture and undone styles.

ORIGIN

United States

PRICE TIER

premium

Founded in 2024 by Drybar creator Alli Webb, Messy represents a complete departure from the polished blowouts that defined her earlier career. Rooted in Webb’s personal journey of embracing her natural hair texture, the brand champions the "Rough Dry Method"—a middle ground between air-drying and heat styling. Messy encourages women to stop fighting their natural hair and instead nourish it with lightweight, effective formulas.

Featured Items

Rough Dry Style Cream Travel-Size

Rough Dry Style Cream Travel-Size

$18.00

Mini Instant Silk Revival Hair Refresh Spray for Dry and Frizzy Hair

Mini Instant Silk Revival Hair Refresh Spray for Dry and Frizzy Hair

$18.00

Hydrating and Repairing Hair Shampoo

Hydrating and Repairing Hair Shampoo

$16.00$59.00

Hydrating Recovery Hair Mask for Dry and Damaged Hair

Hydrating Recovery Hair Mask for Dry and Damaged Hair

$42.00

Hydrating and Repairing Hair Conditioner

Hydrating and Repairing Hair Conditioner

$16.00$59.00

Mini Silky Dry Shampoo & Instant Silk Revival Hair Refresh Spray Set

Mini Silky Dry Shampoo & Instant Silk Revival Hair Refresh Spray Set

$25.00

Hydrating Recovery Hair Mask

Hydrating Recovery Hair Mask

$42.00

Silky Dry Shampoo

Silky Dry Shampoo

$30.00