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mimi

Ghanaian-American luxury house known for its 'Unfashion' ethos and architectural, culturally rooted designs.

ORIGIN

USA

PRICE TIER

luxury

Founded in 2010 by Ghanaian-born, California-raised designer Mimi Plange, this New York–based luxury brand operates on a philosophy of "Unfashion"—a rejection of disposable trends in favor of cultural storytelling and architectural precision. Plange, a former architecture student and industry veteran, draws deeply from pre-colonial African history, merging the scarification patterns of the Nuba and Maasai tribes with the structured romance of Victorian tailoring and the clean lines of Bauhaus design. The result is a distinct aesthetic characterized by trapunto-quilted leathers, sculptural silhouettes, and intricate embroidery that reads as modern armor.

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