Intimates brand known for its wire-free, high-tech bras designed specifically for D+ cup sizes.
ORIGIN
United States
PRICE TIER
premium
Founded in 2020 in Los Angeles by intimates industry veteran Helena Kaylin, MINDD was created to address the lack of comfortable, supportive options for women with D+ cup sizes. Drawing on her extensive experience developing products for major lingerie houses, Kaylin designed a line of wire-free bras that blend the comfort of a sports bra with the aesthetic of traditional intimates. The brand is known for its signature MINDDTech, a patent-pending, seven-zone support system that uses flexible knit technology to lift and adapt to the body's natural fluctuations without the use of rigid wires, plastics, or foams.