Italian lifestyle brand with motorsport roots, known for its iconic demi-jet helmets and tech-focused urban accessories.
ORIGIN
Italy
PRICE TIER
premium
Originating in 1981 as the official design studio for the iconic Italian automotive parts manufacturer MOMO, MOMODESIGN evolved from its racing heritage into a standalone lifestyle brand. Under the leadership of the Cattaneo family, the Milan-based firm translated its expertise in high-performance materials and ergonomic design into a range of accessories for a design-conscious urban audience. The brand’s identity is most famously expressed through its FGTR demi-jet helmet, a product that became a symbol of metropolitan mobility and Italian style. Beyond helmets, the brand develops watches, eyewear, bags, and bicycles, all characterized by a clean, technical aesthetic that bridges the gap between the racetrack and the city street.