mother

Founded in 2010 by denim veterans Lela Becker and Tim Kaeding, Mother is a Los Angeles-based lifestyle brand with a playful, rebellious soul. The name itself is a study in duality, evoking both unconditional love and a cuss word, a theme that runs through its collections' juxtapositions of hard and soft. Famous for its super-soft fabrics and model-cult following, the brand draws inspiration from the founders' experiences growing up in California in the '70s, capturing a feeling of unfiltered freedom and fun. The brand is proudly made in Los Angeles, with over 95% of its production done locally, allowing for a hands-on approach to quality and design.

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