British performance brand known for its technical sailing gear and rugged, weatherproof outdoor apparel.
ORIGIN
United Kingdom
PRICE TIER
premium
Founded in 1964 by Olympic sailor Keith Musto, this British heritage brand began in an old WWII hut in Essex, where Musto engineered the first three-layer clothing system for sailors. Originally focused on winning gold medals, the brand pivoted to creating the world’s most durable technical apparel for open-ocean racing, quickly becoming the gold standard for offshore protection.