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nadri

Korean-founded jewelry brand known for its high-wattage sparkle and elegant, timeless designs often mistaken for real diamonds.

ORIGIN

South Korea

PRICE TIER

premium

Established in 1984 by South Korean founder Young Tae Choi, Nadri is a fashion jewelry brand recognized for elegant designs that rival the sparkle of fine diamonds. With a background as an engineer, Choi built the company from the ground up, creating a vertically integrated brand that controls every step of the process from design to production in its own factory. This control ensures a high standard of quality, with meticulous craftsmanship and polishing techniques applied to each piece, a detail often highlighted in customer reviews.

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