Indian contemporary fashion label known for its vibrant color contrasts, artisanal embellishments, and sporty-meets-glamorous silhouettes.
ORIGIN
India
PRICE TIER
contemporary
SPECIALIZATION
WOMEN
Founded in 1996 in New Delhi by NIFT graduate Namrata Joshipura, the eponymous label blends global contemporary silhouettes with traditional Indian artisanal craftsmanship. An avid marathon runner and trekker, Joshipura frequently infuses her collections with a sporty, active-leisure sensibility, balancing high-octane glamour with functional ease. The brand is celebrated for its masterful use of vibrant color contrasts, intricate beadwork, and complex embroidery, creating pieces that are both bold and sophisticated.