naturally serious
American skincare brand known for its clean, clinically-tested formulas and patented anti-pollution antioxidant blend.
ORIGIN
USA
PRICE TIER
contemporary
Founded in New York City in 2018 by beauty industry veterans Rochelle Jacobs and Sarah McNamara, Naturally Serious was created to bridge the gap between natural and clinical skincare. The brand is built on a commitment to “cleanly made, ethically developed, and clinically tested” products that are free from a long list of banned, ambiguous, or debatable ingredients. Central to its formulations is a patented Anti-Pollution Blend of six antioxidants, including pomegranate, goji berry, and green tea, designed to protect skin from environmental stressors and visible signs of aging.
Featured Items
Illumi-nation™ Anti-Fatigue Power Serum
$39.00
Skin Warrior™ Moisture Rescue Cream
$35.00
Mask-imum Revival™ Hydra-Plumping Mask
$27.00
Get Even™ Cold-Pressed Peel Pads
$32.00
Mineral Sun Defense Moisturizer Broad Spectrum SPF 30
$36.00
Zero Baggage™ Anti-Dark Circle Eye Cream
$26.00
After-Dark Natural Peptide Sleeping Cream
$37.00
Lemon-Aid Makeup-Removing Cleansing Gel
$19.00
Illumi-nation™ Anti-Fatigue Power Serum
$39.00
Skin Warrior™ Moisture Rescue Cream
$35.00
Mask-imum Revival™ Hydra-Plumping Mask
$27.00
Get Even™ Cold-Pressed Peel Pads
$32.00
Mineral Sun Defense Moisturizer Broad Spectrum SPF 30
$36.00
Zero Baggage™ Anti-Dark Circle Eye Cream
$26.00
After-Dark Natural Peptide Sleeping Cream
$37.00
Lemon-Aid Makeup-Removing Cleansing Gel
$19.00