neuw denim

Founded in 2009 by three friends from Stockholm and Melbourne, Neuw Denim is an independent brand built on a fusion of Scandinavian minimalism and casual Australian style. The concept of 'Vintage Revision' is central to its identity; co-founder and creative director Pär Lundqvist began the project by tailoring pieces from his extensive personal archive of historic denim. This respect for traditional pattern-making and craftsmanship informs the brand’s modern, culture-driven collections for men and women.

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