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never have i ever

NYC-based beauty brand known for its artist-licensed, handmade press-on nails as wearable art.

ORIGIN

USA

PRICE TIER

affordable

Founded in New York City in 2023 by AAPI entrepreneurs, Never Have I Ever is a beauty brand centered on transforming press-on nails into wearable masterpieces. The company operates on a unique artist-centric model, collaborating with a diverse community of global artists and well-known IPs like Frida Kahlo and Henri Matisse to create exclusive, art-licensed designs. This approach allows the brand to offer a rotating gallery of styles—from playful and cute to abstract and avant-garde—that position nails as a form of individual self-expression. Each set is presented as a piece of affordable, reusable art, empowering both the artists who receive royalties and the wearers who showcase the designs.

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