Los Angeles-based jewelry brand known for its spiritual, travel-inspired designs and handcrafted beaded bracelets.
ORIGIN
USA
PRICE TIER
premium
Founded in 2009 by Danish designer and former Ralph Lauren employee Jannik Olander, Nialaya Jewelry is an American brand headquartered in Los Angeles. The brand’s identity is deeply rooted in a spiritual journey Olander took to India, where a meeting with a shaman named Nialaya inspired him to create a jewelry company with meaning. Nialaya began in Olander’s Hollywood garage, with the slogan “Handmade in Hollywood” reflecting its commitment to handcrafting each piece, a practice that continues at its Melrose Avenue workshop. The collections are known for their use of precious and semi-precious gemstones, which Olander personally sources from his travels, chosen for their perceived healing powers and energy.