Chinese smart mobility brand known for its tech-integrated electric scooters and minimalist, urban-focused design.
ORIGIN
China
PRICE TIER
contemporary
Founded in 2014, Niu is a Beijing-based technology company that has become a leading global name in smart urban mobility. Started by Li Yinan, the former CTO of Baidu, the company launched with a record-breaking crowdfunding campaign in China. Niu's core products are app-connected electric scooters, mopeds, and motorcycles that emphasize sleek, minimalist design and user-friendly technology. The vehicles are powered by high-quality lithium-ion batteries from reputable suppliers like Panasonic and LG, and feature an integrated IoT connection that allows riders to track their vehicle, check battery status, and receive anti-theft alerts through a dedicated app.