nori

Founded in 2019 by Courtney Toll and Annabel Love in New York, Nori is a modern clothing care brand that reimagines the traditional ironing experience. Born from the founders' frustration with leaky steamers and the lack of space for bulky ironing boards in urban apartments, the brand launched its hero product, the Nori Press, in 2021. Designed to resemble a hair straightener, the patented device features dual heated aluminum plates that press both sides of a garment simultaneously, eliminating the need for an ironing board.

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