Hawaii-based womenswear label known for its small-batch, natural fiber dresses and effortless, feminine design.
ORIGIN
United States
PRICE TIER
contemporary
SPECIALIZATION
WOMEN
Founded in 2012 by Kaili Scheer, Olympia Etal (originally launched as Olympia Activewear) is a Hawaii-based womenswear label rooted in slow fashion and effortless femininity. Born in Maui, Scheer evolved the brand into ready-to-wear following the birth of her son, shifting focus toward carefully assembled wardrobe pieces designed for everyday life. The brand is defined by its commitment to small-batch production, partnering with artisans in India to create high-quality essentials that transcend seasonal trends.