o'neill

Founded in a garage in San Francisco, California, by Jack O'Neill in 1952, the brand was born from a simple desire to surf longer in the cold waters of the Pacific. This led to O'Neill's pioneering invention: the world's first neoprene wetsuit, an innovation that transformed surfing and water sports. From its origins as a small surf shop, O'Neill has grown into a global brand, expanding its product line from wetsuits to include a wide range of surfwear, snow apparel, and lifestyle clothing. While the O'Neill clothing and apparel brand is now owned by a Luxembourg-based holding company, the wetsuit business remains under the ownership of the O'Neill family, maintaining a direct link to its heritage.