Swedish menswear brand known for its tailoring heritage, timeless style, and premium golf apparel.
ORIGIN
Sweden
PRICE TIER
premium
SPECIALIZATION
MEN
Founded in 1903 in Borås, Sweden, Oscar Jacobson began when its namesake founder started producing functional workwear, later revolutionizing the local market by introducing ready-to-wear suits in set sizes. This heritage in tailoring remains the core of the brand, which has since evolved into a complete lifestyle destination for men. The collections are characterized by a blend of Scandinavian simplicity, Italian tailoring, and British textile tradition, appealing to a man who values enduring style across generations.
$93.00$182.00
$195.00$845.00
$162.00$465.00
$107.00$185.00
$398.00$634.00
$145.00$281.00
$93.00$182.00
$195.00$845.00
$162.00$465.00
$107.00$185.00
$398.00$634.00
$145.00$281.00
This article from the brand's own website provides a comprehensive founder and launch story, detailing the history of Oscar Jacobson from its inception in 1903, its revolutionary introduction of ready-to-wear suits, and key milestones that have shaped its identity over more than a century.
This case study from a former owner details the strategic revitalization of the Oscar Jacobson brand from 2008 to 2018. It covers the repositioning of the brand, expansion of its collections, and the leadership vision that transformed it into a modern, award-winning menswear label.
Oscar Jacobson announces that its circularity concept, 'Sustain,' won the 2024 Impact Award at the Habit Fashion Awards. The post highlights the brand's commitment to sustainable innovation and resource efficiency as a core part of its modern creative vision.
This post announces the launch of 'Sustain by Oscar Jacobson,' a circular concept store for second-hand sales, rentals, and custom-made garments from leftover fabrics. This represents a significant and recent creative direction shift for the brand, focusing on sustainability and circular fashion.