American heritage childrenswear brand known for its durable denim overalls and classic, play-ready apparel.
ORIGIN
United States
PRICE TIER
affordable
Founded in 1895 in Oshkosh, Wisconsin, OshKosh B'gosh originally began as a manufacturer of hickory-striped denim overalls for railroad workers and farmers. The brand's trajectory shifted when it started producing pint-sized versions of its adult workwear, allowing children to dress like their parents. Today, as a subsidiary of Carter's, OshKosh B'gosh is a cornerstone of American childrenswear, recognized globally for its durable, play-ready apparel.