out of order
Italian watch brand known for its unique, pre-distressed aesthetic and patented “Damaged in Italy” finishing process.
ORIGIN
Italy
PRICE TIER
contemporary
SPECIALIZATION
UNISEX
Founded in the Veneto region of Italy in 2013, Out of Order (OOO) was born from a co-founder's mishap with a pricey watch. This inspired Riccardo Torrisi, along with partners Claudio Dalla Mora and Dario Ceolotto, to create timepieces that embrace imperfection from the start. The brand's core identity is its patented “Damaged in Italy” process, a handcrafted treatment that gives each 316L stainless steel case a unique, aged appearance, ensuring no two watches are identical. This approach intentionally subverts the traditional pursuit of pristine perfection in watchmaking, appealing to those who find beauty in a well-worn object.
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Out Of Order – Gioielleria Rosaspina
This page describes the brand's distinctive nature, focusing on the "Damaged in Italy" philosophy, the uniqueness of each manually aged piece, and the commitment to Italian craftsmanship and quality.
Out Of Order Auto Collection Watches
This retailer page provides a detailed account of the brand's 2013 origin, including founder Riccardo Torrisi's initial mishap and his collaboration with Claudio Dalla Mora and Dario Ceolotto to create the patented "Damaged in Italy" finish.
About Out of Order - Watch Gang Distribution
This brand overview explains the core "Damaged in Italy" concept, where watches are intentionally distressed to create a unique, worn-in appeal, reflecting the brand's founding philosophy near Venezia, Italy.