outset

Founded in 2022 in New York by actress Scarlett Johansson and beauty executive Kate Foster Lengyel, The Outset was conceived as the “white T-shirt of skincare.” Driven by Johansson’s own struggles with sensitive skin and acne, the brand focused on radically gentle, minimalist routines designed to nourish rather than strip the skin barrier. The core product line centered on a simple three-step regimen—cleanse, prep, and moisturize—anchored by its signature Hyaluroset complex, a botanical alternative to hyaluronic acid.

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