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palmer

American heritage skincare brand known for its iconic Cocoa Butter Formula and affordable, effective body care.

ORIGIN

United States

PRICE TIER

affordable

Founded over 180 years ago, Palmer's is an American skincare institution built on the efficacy of cocoa butter. The brand's parent company, E.T. Browne Drug Co., is one of the country's longest-standing skin and hair care proprietors. The pivotal moment came in 1971 when the current family ownership developed the revolutionary Palmer's Cocoa Butter Formula, creating a trusted household name that has been passed down through generations. Today, Palmer's is synonymous with rich, nourishing moisturizers that target concerns like dry skin and stretch marks, making it a staple for families and particularly expectant mothers.

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