Canadian luxury hand care brand known for its design-forward, refillable sanitizers and plant-based formulas.
ORIGIN
Canada
PRICE TIER
premium
Founded in 2019 by Amy Welsman, Paume redefines hand care as a dedicated skincare category rather than a utilitarian afterthought. Born from Welsman’s experience as a new mother seeking effective yet gentle hygiene solutions, the Toronto-based brand elevates the humble hand sanitizer into a sensory ritual. The aesthetic is decidedly minimalist and spa-like, featuring sleek, neutral-toned packaging designed to be displayed rather than hidden.