Japanese hat label known for its unisex, material-focused designs and "Park Nick" philosophy of relaxed, everyday comfort.
ORIGIN
Japan
PRICE TIER
premium
Founded in 1995 in Tokyo, PCNQ (pronounced "Park Nick") is a Japanese hat and accessory brand that elevates everyday headwear through understated design and exceptional material quality. Originally established as Mad Factory before rebranding, the name combines "park" and "picnic," reflecting a philosophy of creating unisex items that blend naturally into the diverse, relaxed atmosphere of a public gathering space.