Italian-founded skincare brand known for its pro-aging philosophy and high-tech formulations using bio-engineered natural ingredients.
ORIGIN
Italy
PRICE TIER
luxury
Founded by Italian esthetician Pietro Simone, the brand emerged from dedicated research that began in 2010. It is built on a "pro-aging" philosophy, which focuses on gracefully supporting the skin's health and quality over time rather than attempting to reverse aging. The core of the formulations is the patented Italian Bella Complex, a blend of potent, bio-engineered natural ingredients sourced from five different regions of Italy, including tomato seed oil and apple annurca. This approach combines advanced biotechnology, such as skin drone delivery systems, with Simone's hands-on expertise from over two decades of performing facial treatments.