Japanese casual luxury line known for its iconic heart-with-eyes logo and elevated wardrobe staples.
ORIGIN
Japan
PRICE TIER
contemporary
Founded in 2002 by Rei Kawakubo, PLAY Comme des Garçons serves as the accessible, graphic-driven counterpoint to the designer’s avant-garde main line. Distinguished by the now-ubiquitous heart-with-eyes logo—originally designed by Polish artist Filip Pagowski—the line distills the complex conceptualism of the Comme des Garçons universe into wearable, logo-centric wardrobe staples.