French resort wear brand known for its bohemian-chic style and vibrant, hand-printed designs.
ORIGIN
France
PRICE TIER
premium
Poupette St Barth embodies the free-spirited, joyful elegance of its island namesake. Founded in 1995 by Monique “Poupette” Giraud, a self-taught designer from Cannes, the brand grew from her love affair with St. Barth, where she settled in 1979. What began as a personal wardrobe project sold from a small boutique quickly became the go-to for the island's elite, translating the vibrant energy and colors of the Caribbean into wearable art. The brand's signature is its distinct 'boho-chic' style, featuring feminine, romantic, and playful silhouettes perfect for a sun-drenched lifestyle.