pour moi

Founded in 2005 by Michael Thomson in Macclesfield, UK, Pour Moi was built on the belief that glamorous, well-fitting lingerie and swimwear should be accessible to every body shape and size. The brand began in a small office, funded by the sale of Thomson's autograph collection, with a mission to create beautiful designs that don’t compromise on support, especially for fuller cup sizes. Pour Moi quickly gained a following for its flattering and comfortable styles, expanding from lingerie to launch a cup-sized swimwear collection in 2007, which became the first of its kind to be sold on ASOS.

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