prologue

Founded in Hong Kong by Jerry Tong, Chris Tang, and Maslow So, Prologue was born out of a desire to offer accessible, high-quality tailoring that bridges the gap between off-the-rack and full bespoke. Frustrated by the high costs of heritage European tailors, the founders developed a semi-bespoke model that combines traditional craftsmanship with modern accessibility. The brand's signature style draws heavily from Neapolitan and Florentine traditions, featuring soft, unpadded shoulders, lightweight canvas construction, and sweeping lapels—ideal for hot and humid climates.

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