rabbit

Founded in 2013 in Santa Barbara, California, by Monica DeVreese and Jill Deering—a running store owner and a former collegiate runner—rabbit was born out of frustration with the over-complicated, athleisure-leaning activewear market. The founders sought to return to the basics, creating premium, running-specific apparel that prioritizes function and fit without unnecessary frills. The brand has since become a staple in both the road and trail running communities, celebrated for its laid-back, California-inspired aesthetic and vibrant color palettes.

See more