California ceramicist known for her imperfect, wabi-sabi inspired homeware and signature long-letter font.
ORIGIN
United States
PRICE TIER
affordable
Founded in 1995 by California artist Rae Dunn, this homeware brand transformed from a small batch pottery studio into a mass-market phenomenon that defined the "modern farmhouse" aesthetic of the 2010s. Dunn, a classical pianist and former waitress, originally centered her work on the Japanese philosophy of wabi-sabi, embracing the beauty of imperfection through organic shapes and simple, hand-stamped typography. What began as quiet, artisanal clay work exploded into a retail sensation through an exclusive partnership with Magenta, Inc., which brought her designs to TJX stores (T.J. Maxx, HomeGoods, Marshalls) nationwide.