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raey

British label known for its minimalist, androgynous silhouettes and elevated, seasonless wardrobe staples.

ORIGIN

United Kingdom

PRICE TIER

premium

Launched in 2015 as the in-house label of luxury retailer MatchesFashion, Raey was developed under the creative direction of Rachael Proud, whose background in both high-street and luxury fashion informed the brand's pragmatic yet elevated approach. The London-based label quickly garnered a cult following among fashion editors for its uncompromising focus on fit, fabric, and seasonless design.

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