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raga

Los Angeles-based contemporary label known for its bohemian aesthetic, vibrant prints, and Indian artisanal techniques.

ORIGIN

United States

PRICE TIER

contemporary

Founded in 2012 by Krishan Chaudry in Venice Beach, California, Raga is a contemporary fashion label that bridges the founder’s Indian heritage with the laid-back, free-spirited culture of Southern California. Chaudry, who first introduced Indian prints to the local surf community in the 1970s, built the brand as a celebration of multiculturalism.

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