Clean, effortless beauty essentials founded by Arielle Vandenberg, known for hydrating lip balms and a laid-back, surf-inspired aesthetic.
ORIGIN
United States
PRICE TIER
mid
Founded in 2021 by actress and *Love Island USA* host Arielle Vandenberg, REL Beauty is a clean cosmetics brand rooted in the effortless, sun-drenched vibe of 70s surf culture. Born from Vandenberg’s personal search for the perfect "unfussy" lip product, the Los Angeles-based label focuses on multi-use essentials that bridge the gap between skincare and makeup.