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rest & recreation

A South Korean unisex label known for its comfortable, stylish casualwear and modern reinterpretations of retro designs.

ORIGIN

South Korea

PRICE TIER

contemporary

Launched in Seoul in 2022 by designer Jieun Kim, formerly of Fleamadonna, Rest & Recreation is a unisex casualwear brand built on a philosophy of stylish comfort. The name signifies a focus on creating relaxed, wearable pieces that don’t sacrifice design, blending comfortable materials and thoughtful details into a unique re-creation of modern apparel. The brand quickly gained a following among a younger, fashion-conscious audience for its distinctive RR logo and designs that merge retro and contemporary aesthetics, often described as “NewTro” style.

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