American lifestyle brand known for premium performance apparel that bridges technical function with everyday style.
ORIGIN
USA
PRICE TIER
premium
Founded in 2014 by a small group including brothers Nate and Ben Checketts, Rhone emerged from the desire to create premium performance apparel for men that didn't sacrifice style for function. The American brand, headquartered in Stamford, Connecticut, was established to fill a void between mass-market athletic retailers and niche yoga brands. Rhone built its identity on technically advanced fabrics, such as its anti-odor GoldFusion technology, designed for seamless transitions between the gym, work, and daily life. The core collection includes versatile commuter pants, tailored shorts, and performance tees engineered with features like four-way stretch and moisture-wicking properties.