Austin-based performance eyewear and apparel brand known for its ultralight, no-slip designs and endurance sports heritage.
ORIGIN
United States
PRICE TIER
premium
SPECIALIZATION
UNISEX
Founded in 2013 in Austin, Texas, by former Stanford All-American swimmers Rob Canales and Kurt Spenser, ROKA was born out of a desire to redefine the standard for performance design. The founders initially launched the brand with a revolutionary wetsuit optimized for swimming mobility, quickly gaining traction in the triathlon community. Today, ROKA has evolved into a leading performance eyewear and technical apparel brand, bridging the gap between elite athletic gear and everyday active lifestyle wear.
$180.00
$245.00
$220.00
$315.00
$135.00
$180.00
$180.00
$245.00
$220.00
$315.00
$135.00
$180.00