Asian men’s grooming brand known for its accessible, Italian-inspired fragrances and diverse personal care products.
ORIGIN
Malaysia
PRICE TIER
affordable
Established in 1988, Romano is a men's personal care brand that has become a staple in many Asian markets. The name, inspired by a well-loved Italian footballer, anchors the brand in a European, masculine image, which it translates into a wide range of affordable grooming products. Its core offerings include Eau De Toilette, deodorant, body wash, shampoo, and hair styling products, all unified by a focus on distinctive, long-lasting fragrances. Romano targets the contemporary man who is confident and success-oriented, positioning its products as a catalyst for achievement.