New York-based streetwear brand known for its bold graphics, distressed finishes, and resilient urban aesthetic.
ORIGIN
United States
PRICE TIER
contemporary
SPECIALIZATION
UNISEX
Founded in 2021 by Roc, a Yonkers-based tattoo artist, RoughPlay is an emerging New York streetwear label rooted in urban resilience. The brand’s aesthetic is heavily informed by its founder’s background in tattoo artistry and the gritty realities of city life, encapsulated by its motto, “Bandaid for the Battle Wounds.” RoughPlay translates this ethos into bold, unapologetic apparel designed for those who navigate the streets with tenacity.