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rui built

Avant-garde label known for its signature cut-out stretch knits and gender-fluid, body-positive approach to contemporary bodywear.

ORIGIN

United States

PRICE TIER

contemporary

Founded in 2019 in New York by Chinese designer Rui Zhou, RUIbuilt (formerly Rui) is an avant-garde fashion label exploring the intimate relationship between body and clothing. Now based in Shanghai, the brand gained international acclaim after Zhou became the first Chinese designer to win the LVMH Karl Lagerfeld Prize in 2021. RUIbuilt is celebrated for its signature "in-between" aesthetic, characterized by delicate bead-linking, soft draping, sheer stretch textures, and daring cut-out shapes that act as a second skin.

Featured Items

Embroidery Cut-Out Hoodie

Embroidery Cut-Out Hoodie

$250.00

Onyx Cutout Button Knit T-Shirt

Onyx Cutout Button Knit T-Shirt

$240.00

Onyx/Oatmeal Tie Dye Long Sleeve Crop Top

Onyx/Oatmeal Tie Dye Long Sleeve Crop Top

$266.00

Onyx Cutout Button Knit Top

Onyx Cutout Button Knit Top

$326.00