American educational toy brand known for its scientifically accurate, hand-painted animal and dinosaur figurines.
ORIGIN
United States
PRICE TIER
affordable
SPECIALIZATION
KIDS
Founded in 1982 by Bernard and Rosemarie Rubel in Florida, Safari Ltd. is an American family-owned manufacturer of educational toy figurines. Originally inspired by a deck of endangered species playing cards, the brand has built a legacy around teaching children about nature and conservation through play.