London-based womenswear brand known for its vibrant, joyful prints and feminine silhouettes inspired by the founder's Indian heritage.
ORIGIN
United Kingdom
PRICE TIER
contemporary
Founded by Saloni Lodha in 2011, Saloni is a London-based womenswear label that celebrates elegant femininity through exuberant color and custom prints. Drawing from the founder's Indian heritage and a nomadic life lived across Hong Kong, London, and Italy, the brand translates cultural inspirations into playful yet effortless dresses and separates. The name itself, meaning “beautiful” in Sanskrit, reflects a core mission to empower women to embrace the joy of living in vibrant hues. Signature shapes are crafted with a love for textiles, resulting in pieces that feel both personal and timeless.