Indian luxury label known for its handcrafted Bhagalpuri silk garments and intricate, heritage-inspired embroidery.
ORIGIN
India
PRICE TIER
luxury
Founded in 2005 by Indian designer Samant Chauhan, the eponymous label is rooted in the preservation of indigenous textile crafts and ethical fashion. Born in Bihar, Chauhan built his brand around the use of Ahimsa silk—a non-violent silk extracted without killing the silkworm—and handwoven Bhagalpuri textiles. This commitment to eco-friendly practices and rural artisan empowerment has defined the house's aesthetic and cultural stance from its inception.