Los Angeles-based label known for its artful embroidery on vintage-inspired American workwear and sportswear.
ORIGIN
USA
PRICE TIER
premium
Founded in 2019 by Jonathan Levite and Dylan Lubell, Samuel Zelig is a Los Angeles-based brand that reinterprets American workwear and sportswear with a contemporary, artistic touch. The collections draw inspiration from vintage garments from the 1930s to the 1950s, elevating closet essentials through a unique design lens. The brand is defined by its highly customized pieces, which feature original, often whimsical, artwork and intricate embroidery created by designers Jonathan Levite and Melissa Marsella. These designs are applied to durable, high-quality fabrics, many sourced from historic Japanese mills, giving each piece a sense of being a one-of-a-kind find.\n\nSamuel Zelig’s approach combines the ruggedness of heritage workwear with the delicacy of fine artistry. Signature items include heavyweight cotton hoodies and crewnecks detailed with gestural motifs, chore jackets with unique hardware, and trousers that blend classic fits with modern sensibilities. The brand utilizes experimental dye and wash techniques to create a comfortable, lived-in feel from day one. This focus on craftsmanship and unique, narrative-driven design has earned the brand a following among those who appreciate clothing with character and a story, positioning it in respected boutiques worldwide.